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In a new partnership, Hyper teams up with motocross champion Haiden Deegan
Haiden will represent Hyper’s whole product line, which includes high-performance BMX and mountain bikes, as well as RC cars.
Hyper, the company behind Hyper Bicycles and Hyper Toy Company, has announced a new collaboration with motocross and supercross athlete Haiden “Dangerboy” Deegan. This cooperation brings together high-performance and inexpensive bicycles, RC vehicles, light and sound, and a well-known action sports brand, with the goal of making action sports more accessible at retail and inspiring the next generation of fans and riders.
Haiden Deegan has been making waves in motocross and supercross at a young age. At the age of ten, he became the youngest rider to complete a backflip on a dirt bike, defining his daring style. Fast forward a few years, and he’s winning championships, demonstrating that his daring style to riding distinguishes him.
Haiden was an avid BMX enthusiast and rider before taking up motocross. With Hyper’s strong BMX background, this collaboration was a natural match for him.
“I’ve always looked up to BMX riders, so joining the Hyper team is a dream come true,” Deegan said. “Hyper has been an important part of the BMX community for many years, and I’ve always admired what they do. Now I can be a part of it and help build goods that genuinely reflect our sport.”
Haiden will represent Hyper’s whole product line, from high-performance BMX and mountain bikes to RC cars with unique light and sound effects. But he’s not just contributing his name; he’ll be collaborating with the Hyper team to bring new ideas to the table and help build new goods that push the boundaries.
“We couldn’t be more excited to welcome Haiden to the Hyper family,” said Clay Goldsmid, Hyper’s founder and CEO. “His unwavering passion for advancement and innovation is perfectly aligned with our goal. At Hyper, we’re all about encouraging the next generation of riders, and Haiden personifies that spirit. Over the years, we’ve collaborated with luminaries like as Jeremy McGrath, Travis Pastrana, and many more action sports giants. Now, we’re pleased to support the sport’s future, and Haiden represents that potential.”
Tony Diaz, director of Hyper Toy Company, said, “Haiden’s energy, attitude, and dedication are truly inspiring.” We hope to bring that same excitement to the toy industry. We’re delighted to work with him on developing RC cars and toys that embody the fun and excitement of motocross while also bringing innovation to the retail market.
This collaboration is about more than just items; it’s about sharing a passion for riding, being creative, and pushing the boundaries. By collaborating with Haiden Deegan, Hyper is bridging the gap between motocross, bicycles, toys, and action sports in unprecedented ways.
Tomac Broke Silence: Eli Tomac reveals his plan to retire from full-time racing with Yamaha Star Racing in 2025
Eli Tomac will continue with Monster Energy Yamaha Star Racing for the 2025 SuperMotocross World Championship season, which will be his final year of full-time competition, including AMA Supercross and AMA Pro Motocross.
The rider from Colorado will enter his fourth season with the team, having won the AMA Supercross and AMA Pro Motocross championships in 2022, with a total of 15 and 14 victories, respectively.
Tomac expressed his delight in a statement, saying, ‘I’m very pleased to announce I’ve signed with Monster Energy Yamaha Star Racing for the entire 2025 SuperMotocross season. I anticipate that 2025 will be my final full season of professional SMX racing. While the last two Supercross seasons were cut short due to injuries, we had many more great race wins and championships along the way. So now is the time to enjoy the ride, return to winning races, and compete for the SuperMotocross title.
Star Racing team manager Jeremy Coker said, “Having Eli make the decision to come back for another year is a big deal for both him and the team.” We are looking forward to his final year of racing and will do everything in our power to ensure he finishes on top.
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