Atomic sets the pace for 25/26 with its new Redster offering and summer test schedule, fueling momentum in the race

Following a record-breaking season on the global stage, Atomic is heading into summer with championship excitement, a brand new Redster racing product, and a summer test program aimed at bringing World Cup race performance to the next generation of skiers.

Following a successful racing season in which Atomic athletes delivered many unforgettable moments, Mikaela Shiffrin won her 101st career victory at the World Cup Finals in Sun Valley, and Breezy Johnson won two gold medals in Downhill and Alpine Combined at the 2025 FIS Alpine World Ski Championships.

Maintaining pace, Atomic is starting off the summer ski season with unique testing chances for athletes, coaches, and regional racing programs to get a personal look at the newest Atomic Redster lineup. From May 7th to May 14th, Atomic’s race-proven equipment will be available for testing at the Atomic Showroom in Copper Mountain, Colorado, and from June 10th to June 30th, Atomic will be onsite at Mt. Hood, Oregon, to support alpine racing summer programs.

The new Redster G9 Revoshock S leads the 25/26 testing lineup, featuring the newest version of Revoshock technology that absorbs vibration to give unrivaled stability and accuracy at any pace. For slalom fans, the Redster S9 Revoshock S offers race-winning technology in a more agile design, providing rapid precision through the shortest, sharpest slalom corners. The new adaptable Redster TX boot, with its steady 130 flex and improved forefoot room, bridges the gap between a high-powered racing boot and comfort.

In addition to on-snow testing at Copper Mountain and Mt. Hood, Atomic Pro Centers around North America will offer the new Redster product for purchase or test. These places include the following:

• USA
  A Racer’s Edge – Breckenridge, CO → www.aracersedge.com
• Mt. Hood Alpine Racing Center – Mt. Hood, OR – www.mthoodarc.com
• Pierce Skate and Ski – Bloomington, MN – www.pierceskateandski.com.
• Rodgers Ski and Sport in Lincoln, NH – www.rodgersskiandsport.com
• Suburban Ski and Bike – Berlin, CT – www.suburbanskiandbike.com.
• The Boot Pro – Ludlow, VT -> www.thebootpro.net.
• Start Haus – Truckee, CA – www.starthaus.com
• Alpine Pro Ski Services is located in Whistler, BC and can be reached at www.alpineprowhistler.com.
• Ski West – Calgary, AB -> www.skiwest.ca.
• Corbetts Ski & Snowboard in Oakville, ON (www.corbetts.com)
• Squire John’s – The Blue Mountains ON → www.squirejohns.com.
• Kunstadt Sports – Ottawa, ON – www.kunstadt.com.
• Daniel Lachance Ski Service – Mont-Tremblant, QC – www.skilachance.com
• Sommet Saint-Sauveur, QC – www.boutique.sommets.com

For further information on particular initiatives in your area, please contact:

Eastern Programs: Steve Brown | steve@atomic.com

Western Programs – Kazui Kusumi | kaz@atomic.com.

Canadian Programs → Blair Blackie | blair.blackie@atomic.com

Whether you’re looking for your first start or your next gold, Atomic is here to help. See you on the hill!

About Atomic

Atomic, headquartered in Altenmarkt, Austria, is the world’s biggest ski producer. In the heart of the Alps, the firm has been inventing and manufacturing innovations for alpine, racing, ski touring, and cross-country skiing for more than 60 years. ATOMIC Austria GmbH is part of the Amer Group and employs around 750 people. The firm, which is a global leader in quality and technical innovation, offers its goods in 49 different nations. With a love for skiing, the company seeks to provide a better experience for skiers of all abilities. For additional information, visit ATOMIC.COM.

Behind the Turns: Netflix’s Upcoming Documentary on Mikaela Shiffrin’s Fights, Fears, and Love

Summary

Netflix has announced a forthcoming feature-length documentary delving into the extraordinary life and career of American alpine skier Mikaela Shiffrin—widely regarded as the greatest of all time. Drawing on exclusive interviews, never-before-seen archival footage, and intimate behind-the-scenes access, the film will explore three central themes: Shiffrin’s relentless fights on the world stage against fierce rivalries and grueling conditions; her fears, including battles with anxiety, the devastating loss of her father, and career-threatening injuries; and the love that has sustained her—family bonds, friendships, and the partnership with fellow winter-sports star Aleksander Aamodt Kilde. Through a blend of cinematic storytelling and Shiffrin’s own reflections, the documentary aims to humanize a champion whose record-shattering achievements include 101 World Cup victories—the most in alpine skiing history—and multiple Olympic and world titles (Mikaela Shiffrin – Wikipedia) (Mikaela Shiffrin | Biography, Slalom, Olympics, & Facts – Britannica).

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Background and Early Life

Born in Vail, Colorado, on March 13, 1995, Mikaela Pauline Shiffrin inherited skiing in her DNA: both parents were former racers, and her father Jeff coached her from a young age (Mikaela Shiffrin – Wikipedia). At just three years old, she was already maneuvering gates, and by age fourteen she had won the slalom and giant slalom at Italy’s prestigious Topolino Games—the first signal of her prodigious talent (Mikaela Shiffrin – Wikipedia). In March 2011, at 15, she made her World Cup debut and within two years captured her first World Cup victory in Åre, Sweden, becoming the youngest slalom winner in circuit history (Mikaela Shiffrin – Wikipedia).

By 18 years and 345 days, Shiffrin had become the youngest slalom Olympic gold medalist at the 2014 Sochi Games—an achievement that cemented her status as a generational talent (Mikaela Shiffrin – Wikipedia). Over the subsequent decade, she amassed 101 World Cup wins across all five disciplines—slalom (64), giant slalom (22), super-G (5), downhill (4), and alpine combined (1)—more than any skier, male or female, in the sport’s history (Mikaela Shiffrin – Wikipedia).

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Netflix Documentary Concept

According to a press statement released in early April 2025, Netflix will collaborate with award-winning director Ava Rossi (known for Peak Pursuit and Edge of Glory) to craft a feature documentary that goes beyond race results and medal counts. The film, provisionally titled Flights, Fears & Love, will weave three narrative threads:

1. Fights—the fierce competitive battles and rivalries that defined Shiffrin’s ascent.
2. Fears—her intimate struggles with mental health and personal loss.
3. Love—the relationships and support systems that grounded her.

Producers secured access to Shiffrin’s private journals, family footage, and training camps across Europe and North America. Early footage teases breathtaking drone shots of alpine valleys juxtaposed with backstage moments revealing Shiffrin in quiet reflection at airports and lodges.

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The Fights: Rivalries and Competitive Battles

Battle on the Snow

Shiffrin’s World Cup career is a chronicle of conquest: she is a five-time overall World Cup champion (2017, 2018, 2019, 2022, 2023) and a record-breaking eight-time slalom discipline champion (Mikaela Shiffrin – Wikipedia). Netflix’s cameras will capture her head-to-head clashes with top contenders—Mikaela’s friendly but fierce duels with Petra Vlhová of Slovakia, Lara Gut-Behrami of Switzerland, and the rising generation of technical specialists.

Beyond the Gate

Competition extends off the slope: the documentary explores the rigorous training regimens, split-second strategy meetings with coach Chris Tenute, and the psychological warfare inherent in elite ski racing. Shiffrin’s own voice-over reflections from long-haul flights underscore how she mentally sharpens her game under isolation and exhaustion, turning jet lag into focus time.

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The Fears: Personal Struggles and Vulnerabilities

Mental Health and ADHD

Despite her public veneer of confidence, Shiffrin has openly discussed her lifelong battles with attention-deficit/hyperactivity disorder (ADHD) and performance anxiety. Diagnosed in childhood, she endured “vomiting before the start gate” and panic attacks in rare candid admissions to Diario AS (La leyenda del deporte que superó TDA, hiperactividad, ansiedad, una tragedia familiar…). Netflix will feature her speaking with sports psychologists about building coping strategies that allowed her to stay present under immense pressure.

The Loss of Her Father

On February 2, 2020, her father Jeff suffered a fatal accident at home—a tragedy that plunged Shiffrin into deep grief and nearly derailed her career (La leyenda del deporte que superó TDA, hiperactividad, ansiedad, una tragedia familiar…). The documentary devotes a poignant segment to that period: home videos of family life in New Hampshire, conversations with her mother Eileen, and footage of Mikaela revisiting her father’s favorite training hills. Viewers will witness the raw aftermath and her decision to channel loss into renewed purpose.

Overcoming Injury

Injuries are an ever-present threat. During the 2025 season, Shiffrin sustained a serious knee injury that sidelined her for weeks while leading the overall World Cup standings (2025 Alpine Skiing World Cup – Women’s overall – Wikipedia). The film goes behind closed doors in Zurich’s orthopedic clinic, capturing her first tentative turns on rehabilitative snow under the eye of physiotherapist Heidi Løken.

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The Love: Support System and Relationships

Family and Early Mentors

Family emerges as a central pillar: nightly video calls with her brother Taylor, childhood coach Erik Hefti’s reflections, and letters from her grandmother illustrate the constant encouragement behind her public persona. This narrative thread reveals how Shiffrin’s grounding in a “skiing family” shaped her discipline and work ethic.

Romance and Partnership

Off the slopes, Shiffrin’s relationship with Norwegian ski star Aleksander Aamodt Kilde—public since 2021 and engaged April 4, 2024—features as a heartfelt subplot (Mikaela Shiffrin – Wikipedia). Intimate clips show the couple’s quiet dinners in Oslo, playful side-by-side back-country runs, and mutual motivation during high-stakes seasons.

Team Shiffrin

Behind every race is a wider circle: the film interviews equipment technicians, nutritionists, and sports psychologists to portray “Team Shiffrin” as a finely tuned machine. Their insights highlight how behind-the-scenes rituals—matching ski wax protocols, pre-race visualization exercises—contribute to her consistent excellence.

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Cinematic Approach: Production and Cinematography

Netflix’s collaboration with cinematographer Luis Marquez emphasizes the contrast between meteorological fury on the mountain and intimate human moments. Drone-mounted cameras capture Shiffrin descending narrow couloirs at breakneck speed, while handheld rigs track her through airport crowds. Composer Isla Martinez’s original score blends ethereal strings during reflective sequences with driving percussion accompanying race highlights.

Exclusive archival materials—home movies of Shiffrin’s first practice runs, early telemark attempts at age five—are intercut with 8K race footage, lending both historical depth and visual grandeur to the narrative.

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Anticipated Release and Reception

The documentary is slated for a November 2025 premiere on Netflix, aligning with the start of the 2026 World Cup season. Netflix plans a global marketing push, featuring trailers during prime-time sports broadcasts and interactive digital experiences that allow fans to “step into Shiffrin’s goggles” via 360° VR race replays.

Early buzz from test screenings—attended by athletes, media, and mental-health advocates—suggests the film’s candid exploration of anxiety and grief resonates beyond the ski community, positioning it as a landmark sports documentary in the tradition of The Last Dance and Formula 1: Drive to Survive.

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Conclusion

Mikaela Shiffrin: Flights, Fears & Love promises more than a chronicle of victories—it is a human drama charting the peaks and valleys of an athlete whose records define greatness but whose vulnerabilities define humanity. By spotlighting her fiercest fights, deepest fears, and most sustaining loves, Netflix aims to present an intimate portrait of a champion who, through triumph and tragedy alike, continues to redefine what it means to be the greatest Alpine skier of all time.

Mikaela Shiffrin Reflects on Legacy, Pressure, and Comparisons to Skiing Legends in Candid Interview with Mike Tirico

In a wide-ranging and thoughtful conversation with veteran sportscaster Mike Tirico, alpine skiing superstar Mikaela Shiffrin opened up about the growing weight of legacy, the frequent comparisons to skiing greats of the past, and her own evolving relationship with the sport she has dominated for over a decade.

The interview, part of a special feature aired during NBC’s winter sports coverage, offered a rare and intimate look into the mind of a champion who has already rewritten the record books but insists that her journey is about more than just numbers.

A Career Defined by Excellence

Shiffrin, who recently surpassed the all-time record for World Cup victories—previously held by Swedish legend Ingemar Stenmark—spoke humbly about her accomplishments. “It’s hard to wrap my head around being mentioned in the same breath as some of the greatest athletes in the history of the sport,” she told Tirico. “I still feel like I’m learning, like I’m trying to improve every time I get on the mountain.”

The 29-year-old American skier has consistently defied expectations since bursting onto the scene in her teenage years, quickly earning a reputation for technical precision, icy composure, and a relentless drive. Her dominance in both slalom and giant slalom has made her a fixture atop podiums, while her versatility across disciplines has set her apart in the annals of alpine skiing.

On Comparisons to Legends

When Tirico asked how she deals with constant comparisons to icons like Lindsey Vonn and Stenmark, Shiffrin paused thoughtfully before responding. “I have immense respect for Lindsey and Ingemar—not just for what they achieved, but for how they carried themselves in their careers. But I’ve always felt that the only person I should be competing with is myself.”

She continued, “Those comparisons are inevitable, but they can also be distracting. Everyone’s journey is different. I try to focus on skiing well and staying healthy—mentally and physically. If I can do that, then I feel like I’m honoring the sport and the people who inspired me to get into it in the first place.”

Handling Pressure and Personal Growth

The conversation also touched on the emotional challenges that come with elite-level competition. Shiffrin has been candid in the past about the mental toll of fame, expectation, and personal tragedy—including the loss of her father in 2020. In her sit-down with Tirico, she acknowledged the ongoing process of balancing ambition with self-care.

“There were moments when I wondered if I could keep going,” she admitted. “The grief, the pressure—it can be overwhelming. But I’ve learned to listen to myself, to take a step back when needed, and to lean on the people around me.”

Shiffrin praised her support system, including her family, coaches, and partner Aleksander Aamodt Kilde, a fellow World Cup skier. “They’ve been my rock. Having someone who understands what this life demands is a huge gift.”

Looking Ahead

As for the future, Shiffrin remains both grounded and motivated. “I don’t know how many more seasons I’ll compete at this level,” she said with a smile. “But I still feel the fire. There are goals I haven’t reached yet—races I haven’t won, moments I still dream about.”

In an era increasingly defined by short attention spans and fleeting fame, Shiffrin’s longevity, humility, and grace under pressure make her not just a legend in the making, but a role model for athletes across all sports. Her conversation with Mike Tirico was more than just a retrospective—it was a window into the heart and mind of a competitor who continues to redefine what greatness looks like, on her own terms.

Mikaela Shiffrin’s Net Worth Confirmed

Mikaela Shiffrin has had astounding success in her skiing career thus far. She is a 29-year-old skier who won her first World Cup at the age of 17 and subsequently made Olympic history as the youngest-ever slalom winner at the age of 18.

By the age of 22, Shiffrin had won an amazing 25 World Cup races in various disciplines such as slalom and giant slalom. This early domination resulted in lucrative endorsement deals with brands such as Oakley, Atomic, and Longines.

Her breakthrough moment occurred in 2023, when she broke Swedish superstar Ingemar Stenmark’s long-standing record of 95 World Cup race victories. Shiffrin set a new record with her 87th victory at the age of 28, solidifying her place as the greatest female Alpine skier of all time.

Mikaela Shiffrin, who has a phenomenal net worth of $3 million as of 2024, has established herself as one of history’s most powerful and distinguished Alpine skiers.

Mikaela Shiffrin has amassed a net worth of $3 million via prize money, endorsements, and investments. Her net worth has progressively increased over her successful career.

Shiffrin’s career earnings from skiing and sponsorships are expected to exceed $7 million as 1 February 2024. Her net worth over the years may be summarised as follows:

Shiffrin’s net worth development was likely most beneficial during the 2018-2019 season, when she won the Overall World Cup championship. She received over $1 million in prize money that year alone.

Mikaela Shiffrin’s sources of income

Endorsement Deals

Shiffrin received $3 million overall from her 5-year deal with Atomic, which began in 2011. She also has collaborations with Oakley (since 2013), Longines (5 years since 2016), and Barilla (multi-year deal from 2018), all of which pay well into the six figures each year.

Investments

Shiffrin co-owns a $1.8 million property in Colorado and has ownership shares in luxury buildings at the Breckenridge and Vail mountain resorts, which generate extra money through earnings.

Mikaela Shiffrin’s expenditure

Real estate

He has a $1.8 million four-bedroom property in Edwards, Colorado, and a luxury chalet in Switzerland. Her real estate portfolio is worth around $5 million.

Travel

She travels discreetly between her houses and tournaments in Europe and North America. Takes tropical trips to unwind, like as on Maui.

Cars and Garage

He has a Range Rover SUV and a Mercedes sports coupe. Her automobile collection is modest, but it includes high-end vehicles designed for mountainous terrain.

Fashion & Jewellery

Frequently shares Instagram photographs wearing luxury labels like Gucci and Harry Winston jewellery, which includes diamonds.

Philanthropy

In 2020, the Mikaela Shiffrin Foundation donated $250,000 to COVID relief funding for resort communities.

Mikaela Shiffrin recounts being in’survival mode’ with her fiancé following their different ski accidents (exclusive)

The American alpine skier, who recently won her 101st World Cup, speaks exclusively with PEOPLE about overcoming injuries with her fiancé Aleksander Aamodt Kilde.

Skier Mikaela Shiffrin is back on the slopes after a life-threatening incident in November, scoring her 101st World Cup win on Thursday, March 27

Shiffrin tells PEOPLE that the victory came after a difficult few months of recuperation, for both her and her fiancé, fellow skier Aleksander Aamodt Kilde.

The duo is now determined to make the 2026 Winter Olympics.

Despite hurdles, Mikaela Shiffrin is unstoppable!

The most decorated skier in World Cup history chatted with PEOPLE exclusively on Tuesday, April 1, after yet another successful season, opening up about the ups and downs she faced on and off the slopes.

Shiffrin, 30, won her 101st World Cup in the championships in Sun Valley, Idaho on March 27, a remarkable result considering her life-threatening injury from a ski fall in November.

Meanwhile, Shiffrin’s fiancé, Alexander Aamodt Kilde, is recovering after a “brutal” collision in Switzerland in January 2024. He underwent surgery, spent the last 15 months in rehabilitation, and has yet to return to the slopes.

“We both have been in survival mode for the last year and a half,” Shiffrin tells PEOPLE exclusively of herself and her fiancé following their individual catastrophes. “Total survival mode,” she says.

“This season has been pretty hard in particular because of his injury, also because of mine,” Shiffrin elaborates. “The time that we’ve been able to spend together hasn’t been super high quality.”

Shiffrin’s injury at the Stifel Killington Cup in Vermont in November left her and Kilde at home for the first time, but because she “wasn’t moving,” they struggled to enjoy their time together.

“I did not want to be touched.” Shiffrin, who underwent surgery to cure a puncture wound in her belly after hitting a fence and being “stabbed” by a sharp item in the fall, recalls the discomfort of doing everything.

“It was like coughing, sneezing, and laughing hurt,” Shiffrin admits.

Shiffrin complimented Kilde’s mental strength in cheering her on as she won her 100th World Cup, despite his ongoing recuperation.

“I was able to return and [he] supported me in the return, understanding that my return to racing brought on its own challenges which are very different from the challenges he’s faced,” she says.

“He’s so good about being able to compartmentalize the road that he’s on, which is something I can’t even imagine how difficult it’s been,” she says of her fiancé. “And to still be able to support me in my own road, it’s really incredible.”

Although the season is over, the power couple has already set their sights on the 2026 Winter Olympics. Rest and healing, though, is the name of their game in the months ahead.

“Crossing our fingers that he is also able to get there, and then all the stars align and all the work is done and pays off, so that we’re both able to compete,” adds Shiffrin, who has won three Olympic medals. “I would be just so excited to watch him get back in the start gate of a race and then the Olympics.”

Mikaela Shiffrin and Aleksander Aamodt Kilde Share the Secret to Their Strong Relationship: “We Are Just Authentic”

In a world where fame and constant media attention often strain even the strongest of relationships, ski racing power couple Mikaela Shiffrin and Aleksander Aamodt Kilde have discovered a rare formula for love and longevity: authenticity. The Olympic champions, both dominant forces in alpine skiing, have opened up about the core values that keep their relationship thriving amid the pressures of international stardom, competition, and travel. Their message is refreshingly simple yet deeply profound—being real with each other is what keeps their bond solid.

Shiffrin, widely regarded as one of the greatest alpine skiers of all time, and Kilde, a Norwegian downhill and super-G star, first made their relationship public in 2021. Since then, fans and media alike have been captivated not only by their individual sporting achievements but also by their evident support and admiration for one another. In recent interviews, both athletes have spoken candidly about how their romance has developed, and what truly makes it work behind the scenes.

“We are just authentic,” Shiffrin said in a recent discussion about her personal life. “There’s no pretending or acting like we’re something we’re not. We share everything with each other—the good, the bad, and everything in between.”

This sentiment is echoed by Kilde, who highlights that their relationship is rooted in mutual respect, trust, and the ability to be completely themselves around one another. “There’s no pressure to impress,” he added. “We already know each other’s strengths and vulnerabilities, and we embrace them all. That’s where the real connection comes from.”

The pair first met on the World Cup circuit and remained friends for years before their relationship turned romantic. During the height of the COVID-19 pandemic, their bond deepened. Away from the spotlight and racing schedule, they had time to grow closer without external distractions. This allowed them to build a foundation based not on fame or image, but on shared values and genuine emotional connection.

Their public interactions—whether cheering each other on from the sidelines or exchanging lighthearted social media banter—have often been seen as a window into their sincere affection and companionship. Fans frequently comment on how grounded they seem, despite their superstar status.

In a culture where relationships can often feel curated for social media or distorted by public personas, Shiffrin and Kilde’s down-to-earth love story is a breath of fresh air. They admit that they’ve had to navigate difficult moments—long periods apart due to training and competition schedules, dealing with injuries, or coping with personal loss. But even in those times, their commitment to openness and honesty has remained unwavering.

Shiffrin has spoken in the past about how Kilde supported her during one of the most emotionally challenging periods of her life: the sudden death of her father, Jeff Shiffrin, in 2020. In her words, Kilde’s presence helped her heal and begin to find joy again in skiing. “He didn’t try to fix things. He just showed up, listened, and let me be me,” she said.

That level of emotional support and understanding is a cornerstone of their relationship. It’s not about being perfect or having all the answers, they emphasize, but about showing up for each other with compassion and honesty.

For younger fans and aspiring athletes watching them, their relationship serves as more than just a romantic storyline—it’s a lesson in empathy, balance, and real connection. In a world driven by performance, metrics, and often unrealistic standards, Shiffrin and Kilde remind us that authenticity can be the strongest glue in any bond.

As both continue their illustrious careers—setting records, climbing podiums, and inspiring the next generation—they’re also proving that love doesn’t have to take a backseat to ambition. In fact, it can be the very force that fuels it.

Whether on the snow-covered slopes or in quiet moments away from the cameras, Mikaela Shiffrin and Aleksander Aamodt Kilde continue to show that true partnership is about being real, being kind, and most importantly, being yourself.